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[LAST UPDATED AT 9:10 A.M. ET ON OCTOBER 8, 2025] If there’s one thing better than scoring a beauty editor-approved product, it’s finding Allure Best of Beauty winners on sale during Amazon’s October Prime Day, which ends today (October 8). Like we do every year, Allure editors rigorously vet and test thousands of products to find Best of Beauty Award-winning skin care, makeup, hair care, and more—yes, we try everything—which makes these markdowns a rare chance to save big on products we already know are worth every penny. Whether you're refreshing your makeup bag with a beloved setting spray or investing in a new winter skin-care routine, these are the kinds of deals that don’t come around often. Below, we rounded up the best Allure Best of Beauty Winners on sale that we're hurrying to add to cart before EOD.
Best Amazon Prime Day Best of Beauty Deals You Can Shop Now
The Ultimate Hair ToolShark Beauty FlexStyle Air Styling & Drying SystemJump to review
Amazon
The Eyes Have ItBelif Aqua Bomb Eye GelJump to review
Amazon
Magic MistWeleda Skin Food Hydrating Facial MistJump to review
Amazon
In This Story
- Best of Beauty-Winning Amazon Prime Day Skin Deals
- Best of Beauty-Winning Amazon Prime Day Hair Deals
- Best of Beauty-Winning Amazon Prime Day Makeup Deals
- Best of Beauty-Winning Amazon Prime Day Body Deals
- How We Find the Best Prime Day Beauty Deals
- Why Trust Allure?
Want more Amazon Prime Day 2025 deals? Lucky for you, we've rounded up the buzziest Amazon Prime Day beauty deals and K-beauty discounts you can shop right now. If you want a true cheat sheet, shop the Allure Amazon Storefront now.
Our Favorite Best of Beauty-Winning Amazon Prime Day Skin Deals
Allure senior director of audience development Lexi Herrick applying the Belif Aqua Bomb Eye Gel
Lexi Herrick
Belif
Aqua Bomb Eye Gel
Amazon
You may already know (and love) Belif's The True Cream Aqua Bomb, so think of this gel as its eye-centric little sister. Caffeine, niacinamide, vitamin C, and hyaluronic acid lock in hydration and offset dark circles for a well-rested look.
Dr. Althea
Pure Grinding Cleansing Balm
Amazon
Allure commerce producer Sarah Hoffmann using the Dr. Althea Pure Grinding Cleansing Balm
Forget scooping with your fingers—Dr. Althea’s Pure Grinding Cleansing Balm features a clever twist dispenser that delivers exactly the right amount of product. Twist out more for heavy makeup days, or less for just sunscreen.
Allure contributing commerce writer Christa Joanna Lee applying the Elemis Superfood Facial Oil
Christa Joanna Lee
Elemis
Superfood Oil
Amazon
Elemis’s Superfood Facial Oil is packed with almost too many skin-saving oils to count. Sweet almond, cucumber, rice bran, broccoli, and rose hip oils work together to give your skin the radiant glow of someone who gets their daily servings of veggies.
Panoxyl
Acne Treatment Bar
Amazon
Allure commerce writer Lily Wohlner using the Panoxyl Acne Treatment Bar
Packed with the maximum over-the-counter dose of benzoyl peroxide (10%), an acne-fighting powerhouse that kills bacteria, unclogs pores, and reduces inflammation, this sudsy face and body bar is “highly effective for both inflammatory acne and comedonal acne like blackheads and whiteheads,” says Kristina Collins, MD, a dermatologist based in Austin.
Allure managing editor Alessandra Foresto applying the Weleda Skin Food Hydrating Facial Mist
Weleda
Skin Food Hydrating Facial Mist
Amazon
Formulated with hyaluronic acid, glycerin, and the same botanical oil blend as Weleda’s iconic Skin Food Original Ultra-Rich Cream, this milky mist refreshes thirsty skin during both dry winter days and long afternoons spent in stale office air.
Aprilskin
Carrotene IPMP Clearing Solution
Amazon
The Aprilskin Carrotene IPMP Clearing Solution tackles breakouts with a pore-clearing blend of salicylic and polyhydroxy acids, while beta-carotene, niacinamide, and zinc oxide soothe redness on the spot.
Differin
Acne Treatment Gel
Amazon
A retinoid once only available by prescription, Differin’s Adapalene Gel 0.1% remains a derm- and Allure editor-favorite for clearing breakouts—and seven Best of Beauty wins proves it. It regulates skin cell turnover and is unrivaled in its ability to clear pores and reduce inflammation over time.
Kate Somerville
ExfoliKate Intensive Exfoliating Treatment
Amazon
Many products promise a “facial in a bottle,” but Kate Somerville ExfoliKate Intensive Exfoliating Treatment actually delivers with help from a resurfacing blend of papaya, pineapple, and pumpkin enzymes.
Neutrogena
Collagen Bank Moisturizer
Amazon
Protect the collagen you’ve already got with Neutrogena’s Collagen Bank SPF Moisturizer. Not only does it moisturize skin, but it’s also infused with SPF 30 to protect skin from UV damage, says Lindsey Zubritsky, MD, a board-certified dermatologist based in Mississippi.
Our Favorite Best of Beauty-Winning Amazon Prime Day Hair Deals
Wella Professionals
Ultimate Smooth Miracle Oil Serum
Amazon
Wohlner applying the Wella Ultimate Smooth Miracle Oil Serum
Lily Wohlner
Both our fine- and thick-haired testers were wowed by the glossy finish of Wella Professionals’ Ultimate Smooth Miracle Oil Serum. But the real miracle was how effortlessly the ultra-lightweight formula tamed frizz in just one swipe.
Shark
FlexStyle Air Styling & Drying System
Amazon
Allure contributing commerce editor Deanna Paui using the Shark Flexstyle Air Styling & Drying System
Five removable attachments mean the Shark FlexStyle Air Styling & Drying System is like having an entire hairstylist’s tool kit at home—except you don’t need a hairstylist’s skill set to use it.
Wavytalk
Multicurl
Amazon
Good news for your under-the-sink storage: The Wavytalk Multi Curl combines two heat settings, a thermal brush, and four curling wands, offering basically endless styling possibilities in one tool.
Jennifer Behr
Amira Jaw Clip
Amazon
There are the drugstore claw clips, and then there’s the Jennifer Behr Amira Jaw Clip, which looks like it belongs in the Museum of Modern Art. Its sculptural shape and gilded finish elevate any hairstyle, whether you’ve casually twisted your hair up or styled a voluminous half-up look.
Our Favorite Best of Beauty-Winning Amazon Prime Day Makeup Deals
E.L.F. Cosmetics
Halo Glow Powder Filter
Amazon
Wohlner applying the e.l.f. Halo Glow Powder Filter
Lily Wohlner
Looking for a satin-finish powder that keeps shine at bay without turning your skin totally matte? Elf’s Halo Glow Powder is the perfect in-between to get a fresh, natural-looking, but not greasy glow.
L'Oréal Paris
Infallible 3-Second Setting Spray
Amazon
Allure social media manager Bianca Richards applying the L’Oréal Paris Infallible 3-Second Setting Spray
Bianca Richards
All you need is a few spritzes of L'Oreal Paris Infallible 3-Second Setting Spray Mist over your makeup to get 36 hours (!) of budge-free wear. Bonus: It feels like nothing on the skin.
Allure commerce editor Sarah Han applying the Tirtir Mask Fit Make Up Fixer
Sarah Han
Tirtir
Makeup Fixer
Amazon
With Tirtir's Mask Fit Make Up Fixer, you can have a dewy look that doesn't melt within the hour, thanks to a unique, powder-based formula that slightly mattifies skin without dimming skin's natural radiance. It's basically a hydrating mist and oil-absorbing setting powder combined.
Maybelline New York
Lumi Matte Foundation
Amazon
Why not both? This foundation delivers full coverage that controls shine all day without dulling your natural glow for a fresh, soft-focus finish.
Beauty Blender
Original
Amazon
The Beautyblender Original Makeup Sponge is the iconic egg-shaped tool that’s inspired countless dupes (but has never been outdone). Its latex-free material and versatile shape make blending effortless, delivering smooth, natural-looking coverage every time.
House of Lashes
Iconic False Eyelashes
Amazon
Comfort and drama rarely go together in the lash world, but House of Lashes’ Iconic collection is the exception. Available in three strip styles (Iconic, Iconic Lite, and Iconic Mini), each lash has a flexible, weightless band and criss-crossed fibers for extra length and volume.
Lancôme
Lash Idôle Flutter Extension Lash-Lengthening Mascara
Amazon
According to Allure executive beauty director Jenny Bailly, this new formula from Lancôme gives her the long, fluttery lashes of her dreams. Better yet, it won’t budge until you pull out your go-to makeup remover.
Our Favorite Best of Beauty-Winning Amazon Prime Day Body Deals
Essie
Gel by Essie Nail Polish
Amazon
Allure content director Kara McGrath has tried tons of long-lasting nail polishes, but Essie’s Gel formula is the only one that stays on for a minimum of five days—though she’s gotten up to eight before it started showing wear.
Allure editor-in-chief Jessica Cruel using the Oral-B iO Series 5 Electric Toothbrush
Jessica Cruel
Oral-B
iO Series 5 Electric Toothbrush
Amazon
The iO Series 10 is Oral-B’s most advanced model—and Allure editor-in-chief Jessica Cruel’s go-to toothbrush. It’s powerful without the dentist-chair discomfort, but the brush head still takes inspiration from the tools your hygienist uses during routine cleanings. You can personalize your intensity with modes like Daily Clean, Intense, or Super Sensitive, and even give your tongue a thorough scrub with its dedicated setting.
Flamingo
Dermaplane Blades
Amazon
Peach fuzz begone with Flamingo’s Dermaplane Razor Kit. This tool features a single, replaceable blade (and, in this kit, three extras) that glides gently across the face for bright, smooth skin.
Crest
3D Whitestrips Professional Effects
Amazon
Worn 30 to 45 minutes a day for 20 days, Crest 3D Whitestrips Professional Effects can remove a decade’s worth of iced coffees, Diet Cokes, and Chiantis, returning your mouth to mint condition and keeping it that way for months.
Panasonic
Water Flosser
Amazon
Some water flossers blast like a firehose, while others barely trickle. Panasonic’s Portable Cordless Water Flosser lands right in the sweet spot. Its two pressure settings are powerful enough to clear away plaque without overdoing it, all in a compact design that tucks neatly under the sink or into your carry-on.
Bondi Sands
Everyday Gradual Tanning Milk
Amazon
This gradual tanner goes on like a moisturizer, thanks to vitamin E and aloe vera, and builds a natural, just-back-from-vacation glow over the course of four days.
Schick
Hydro Silk TrimStyle Razor
Amazon
Fine or coarse hair, legs or bikini line, neatly trimmed or fully bare—the Schick Hydro Silk TrimStyle Razor has your preferences covered. The dual-ended design pairs a five-blade razor for a close, smooth shave with a precision bikini trimmer that’s slim enough to maneuver around delicate spots sans irritation.
Naturium
Naturium Bio-Lipid Restoring Body Lotion
Amazon (2-Pack)
Naturium Bio-Lipid Restoring Body Lotion somehow combines skin benefits, packaging practicality, and a stylish minimalist aesthetic into a single moisturizer. Released through a strangely satisfying pump, this nongreasy formula drenches skin in omega fatty acids, shea butter, and B vitamins—then vanishes before you’ve even picked out your jeans.
How We Find the Best Prime Day Beauty Deals
Our shopping team searches daily for the best beauty products in the industry. We enlist the help of multiple editors, writers, contributors, and experts to determine which products are really worth your penny. Our sales stories are no different: We base our discounted selections on products with over 4.0 ratings, past Allure Best of Beauty award winners, and those that our editors and experts have tried and given a stamp of approval.
Why Trust Allure?
No matter what you seek or your individual needs and concerns, we want to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.
